Show #473 - August 10, 2009

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• For show notes for editions 1 through 74 of For Immediate Release: The Hobson & Holtz Report, please visit the podcast blog: http://www.forimmediaterelease.biz/

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Content summary

FIR BrightIdea interview published; upcoming FIR Interview with Susan Getgood and Liz Gumbinner of Blog with Integrity; follow-up: latest developments in the SpinVox kerfuffle; the Media Monitoring Minute with CustomScoop; News That Fits: the 2009 Digital Readiness Report released, British military encouraged to use Twitter as Ministry of Defence seeks opinion on new 'engagement guidelines', video more popular than Facebook or Twitter, imaginative uses of Twitter at the Edinburgh Fringe and in school lunch menus in Somerset and by the Royal Opera House; listeners' comments discussion; news about next Thursday's show; music from Israel Darling; and more.

Time Codes Here!

Thanks, volunteers...

Contributions and Comments from these Listeners

Stephen Rothman
Angelo Fernando

Links

http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_interview_matthew_greeley_founder_and_ceo_brightidea/
http://www.nevillehobson.com/2009/08/09/how-bad-can-it-get-for-spinvox/
http://news.google.co.uk/news?q=spinvox
http://delicious.com/spinvox
http://schwartzmanpr.com/pr/schwartzman/social-media-engagement.aspx
http://www.ipressroom.com/pr/corporate/social-media-communications-skills-survey.aspx
http://www.telegraph.co.uk/technology/twitter/5989342/British-troops-encouraged-to-use-Twitter.html
http://www.blogs.mod.uk/defence_news/2009/08/new-mod-online-engagement-guidelines-your-views-sought.html
http://www.mod.uk/DefenceInternet/AboutDefence/CorporatePublications/MediaandPublicCommunicationPublications/OnlineEngagementGuidelines.htm
http://www.turnhere.com/blog/online-video-news/internet-video-more-popular-than-facebook-or-twitter/#more-70
http://www.clickz.com/3634644
http://www.brandrepublic.com/News/925816/Somerset-County-Council-Twitter-school-lunch-menus/
http://www.brandrepublic.com/News/925922/Edinburgh-Fringe-directors-look-Twitter-drive-audiences/
http://news.bbc.co.uk/1/hi/entertainment/arts_and_culture/8193917.stm
Today's music: Samson the Mason by Israel Darling. http://www.myspace.com/israeldarling

Contributors to show notes for this show (add your name here)

• Neville Hobson