Show #345 - May 15, 2008
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Content summary
Upcoming FIR Interviews and FIR Live call-in shows; discussion: podcast advertising and different approaches; Dan York reports on the disconnects when buying a new home, and more; the Media Monitoring Minute with CustomScoop; new online tool to measure unconscious emotional reactions to brands; the risk of CGM; journalists live blog their working day; media relations in the age of Twitter; David Philips reports; listeners' comments discussion; music from Sol-Iss; and more.
Time Codes Here!
Thanks, volunteers...
Contributions and Comments from these Listeners
Dan York
David Philips
Kris Gallager
Ricardo from Costa Rica
Chris Marritt
Mike Rose
Links
http://pr.typepad.com/pr_communications/2008/05/are-media-datab.html http://www.commonsensepr.com/2008/05/14/podcast-advertorials-and-infomercials-arent-conversational-in-any-way-i-recognize/ http://trafcom.typepad.com/blog/2008/05/should-you-adve.html http://www.brandrepublic.com/News/808336/Conquest-launches-emotional-reaction-tool/ http://www.metaphorixuk.com/ http://www.toptechnews.com/story.xhtml?story_id=030002CDH330&page=1 http://twitter.com/markmedia/statuses/810137495 http://www.hackflack.co.uk/2008/05/liverpool-daily-post-opens-up-with.html http://www.liverpooldailypost.co.uk/liverpool-news/live-blog http://blog.ogilvypr.com/?p=348 Today's music: South of the Boarder by Sol-lss
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