Show #270 - August 27, 2007

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• RSS feeds and direct MP3 download links in the podcast blog entry for this edition.
• For show notes for editions 1 through 74 of For Immediate Release: The Hobson & Holtz Report, please visit the podcast blog: http://www.forimmediaterelease.biz/

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Content summary

Libsyn download difficulties with the previous show; FIR Book Review by Kurt Sorenson coming; SaveNet Radio agreement; Yahoo says it benefited from Skype outage; UK PR agencies and the Wikipedia Scanner; the Media Monitoring Minute with CustomScoop; Sallie Goetsch reports; PR pitching bloggers: Tom Coates won't be prostituted; Dow, social computing and recruitment; graduates use Facebook to vent anger at HSBC banking costs; Pete Blackshaw's formula for calculating the value of brand fanatics; Eric Schwartzman interviews Joe Weber, BusinessWeek's chief of correspondents; listeners' comments discussion; FIR is podcast of the week at Jay Berkowitz' 10 Golden Rules; the music; and more.

Time Codes Here!

Thanks, volunteers...

Contributions and Comments from these Listeners

Sallie Goetsch
Eric Schwartzman
Daniel Young
Bernie Goldbach

Links

http://support.libsyn.com/index.php?post_id=248560
http://www.vnunet.com/vnunet/news/2197383/yahoo-benefits-skype-outage
http://objecttowers.typepad.com/the_new_view_from_object_/2007/08/top-uk-pr-agenc.html
http://authorizer.fileslinger.com/ (Sallie Goetsch)
http://www.flickr.com/photos/plasticbag/1186789736/ (Tom Coates)
http://www.prblogger.com/2007/08/brothels-update/
http://blogs.guardian.co.uk/organgrinder/2007/08/tom_coates_on_why_bloggers_are.html
http://www.stuartbruce.biz/2007/08/stupid-lazy-pr-.html
http://simoncollister.typepad.com/simonsays/2007/08/tom-coates-publ.html
http://www.ere.net/inside-recruiting/news/dow-chemical-adds-social-networking-as-181087.asp
http://www.brandrepublic.com/News/733598/Graduates-vent-anger-HSBC-Facebook-group/
http://notetaker.typepad.com/cgm/2007/08/brandrover-star.html
http://www.ontherecordpodcast.com/pr/otro/default.aspx (Eric Schwartzman)
http://podcast.tengoldenrules.com/
Transcraping: http://authorizer.fileslinger.com/articleblog/2007/08/word-of-the-day-transcraping/
Marken: http://www.marketingprofs.com/7/ways-to-make-enemies-in-the-press-marken.asp?sp=1
Bad Language: http://www.badlanguage.net/62-ways-to-improve-your-press-releases
Podcasting Zing: http://www.podcastasylum.com/imeme/2007/08/24/podcasting-doesnt-have-zing-yet/
Today's music: I Live for the Summer by Rob Szabo - http://www.robszabo.com/

Contributors to show notes for this show (add your name here):

• Neville Hobson
• Sallie Goetsch