Show #203 - January 4, 2007

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• RSS feeds and direct MP3 download links in the podcast blog entry for this edition.
• For show notes for editions 1 through 74 of For Immediate Release: The Hobson & Holtz Report, please visit the podcast blog: http://www.forimmediaterelease.biz/

Content summary

Search every word in YouTube videos with Podzinger; Second Life to get a House of Representatives; Mia Farrow on Darfur in Second Life; Social Signal launches in Second Life; social media within the organization; Dan York's tips on blogs and brands; more listener opinions on the Microsoft/Edelman PR kerfuffle, including a fresh perspective from Les Posen; listeners' comments discussion; the personal side of business blogging; reminder on the FIR Skypecast about ethics: Jan 13; the music; and more.

Intro

02:18 Call the Comment Lines - North America: +1 206 222 2803 | Europe: +44 20 8133 9844 | Skype: fircomments

Commentary

02:56 One Minute News

13:30 Shel's Report

18:02 Dan York's tips on blogs and brands

20:38 More opinions on the Microsoft/Edelman PR kerfuffle
23:20 Peter Scott comments on Microsoft/Edelman
26:50 John Cass comments
27:49 Les Posen talks about Microsoft/Edelman

Listeners Comments

38:36 Sebastian Keil congratulates on FIR 200
39:16 Gregory Kohs thanks FIR

40:14 Shel Comments agian

47:22 Wrap Up

51:20 Music - Josiah Barlow "Breaking The Wave" Josiah Barlow

Links

http://splashcastmedia.com/search-youtube-audio-with-podzinger
http://www.secondlifeinsider.com/2007/01/03/the-sl-house-of-representatives/
http://www.lcmedia.com/darfurevent.htm
http://www.socialsignal.com/blog/alexandra-samuel/welcome-aboard-catherine-winters-as-social-signal-takes-on-second-life
http://www.socialsignal.com/system/files/2007-01-Why-SL-Matters.pdf
http://blog.danyork.com/
http://www.technorati.com/search/microsoft+edelman+ferrari+vista
http://homepage.mac.com/lesposen/blogwavestudio/LH20040807225237/LHA20061231015500/index.html
http://pr.typepad.com/pr_communications/2007/01/microsoft_vista.html (John Cass)
https://skypecasts.skype.com/skypecasts/skypecast/detailed.html?id_talk=108913
http://preview.tinyurl.com/ycsu58 (the music: Breaking The Wave by Josiah Barlow)
Heidi Miller - http://talkitup.typepad.com/weblog/
Donna Papacosta - http://trafcom.typepad.com/

Contributors to show notes for this show (add your name here):

• Neville Hobson
• Michael Vanderdonk