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Show #199 - December 18, 2006

<< Show200Dec21 | FIRShowNotes.HomePage | Show198Dec14 >>

  • RSS feeds and direct MP3 download links in the podcast blog entry for this edition (link coming).
  • For show notes for editions 1 through 74 of For Immediate Release: The Hobson & Holtz Report, please visit the podcast blog: http://www.forimmediaterelease.biz/

Content summary

CaseCamp Second Life review; Lee Hopkins reports; traditional media far from dead, says Ketchum/USC media usage survey; Circuit City opens store in Second Life; Nick Denton on last days of the media embargo; Edelman and NewsGator to create branded communities and conversational advertising; HP, Dell, IBM engage in competitive dialogue through blogs; PayPerPost now requires disclosure; David Phillips reports; NBC/iVillage 'Girls Night Out' in Second Life; listeners' comments discussion; show #200 is on Thursday; no show on Christmas Day; upcoming FIR interviews (Alex Laats, CEO Podzinger; Steve Rubel, Micro Persuasion; Lionel Menchaca, Direct2Dell); the music; and more.

Intro

00:40 Call the Comment Lines - North America: +1 206 222 2803 | Europe: +44 20 8133 9844 | Skype: fircomments

Commentary

03:45 CaseCamp Second Life review
06:44 Lee Hopkins reports
Meetings; Hospital projects

10:50 One Minute News
Media Myths and realities
Circuit City opens store in Second Life
Nick Denton on last days of the media embargo
Edelman and NewsGator? to create branded communities and conversational advertising
HP, Dell, IBM engage in competitive dialogue through blogs
PayPerPost now requires disclosure

29:57 David Phillips
Taking social media seriously

32:20 NBC/iVillage 'Girls Night Out' in Second Life

Listener comments

48:50 Simon Wakeman emails about how do you know social media is worth is?
50:40 Craig Jolley emails a survey
51:44 Francis Wooby emails about the chance for a Second Life FIR recording
52:40 Nikolai comments about FIR #200
53:54 Marcel de Ruiter comments about download speeds
55:11 Sallie Goetsch about shorter shows and PR Leap

56:41 Wrap-Up

60:48 Music - Marcus Williams"All that Love"

Links

Here

Contributors to show notes for this show (add your name here):
  • Neville Hobson
  • Michael Vanderdonk
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