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Show #197 - December 11, 2006

Intro

00:40 Call the Comment Lines - North America: +1 206 222 2803 | Europe: +44 20 8133 9844 | Skype: fircomments

Commentary

02:08 What a gathering of communicators in New Orleans thinks of social media

08:12 One Minute News
do journalists want a social media news release?
marketers tour of Second Life planned
using YouTube to spot 2007 trends
YouTube demographics may not be what you might think

17:38 David Phillips reflects on the digital tsunami

31:22 Thresher 40% wine discount: great viral marketing or a business mistake?

52:10 Steve Mallison-Jones with conversations from The World's Leading... party

Listener comments

64:33 Michael Vanderdonk emails links to becoming an effective Second Life presenter
67:24 Karl Long about the Wii
69:13 Ed Lee comments about social media Press Release

72:09 Wrap up

76:40 Music - Hydrogen "Blind"

Links

http://www.siliconvalleywatcher.com/mt/archives/2006/12/do_journalists.php
http://www.marketingvox.com/archives/2006/12/11/marketers-tour-of-second-life-planned/?rss1
http://prblog.typepad.com/strategic_public_relation/2006/12/using_youtube_t.html
http://www.marketingvox.com/archives/2006/11/30/half-of-youtubes-audience-is-over-34/?rss1
http://leverwealth.blogspot.com/
http://www.gapingvoid.com/Moveable_Type/archives/003508.html (Thresher)
http://www.nevillehobson.com/2006/12/01/could-the-40-offer-overload-thresher/
http://weblogs.hitwise.com/heather-hopkins/2006/12/threshers_voucher_creates_stor.html
http://www.stuartbruce.biz/2006/12/threshers_is_th_1.html
http://www.brandrepublic.com/bulletins/br/article/608614/mark-ritson-branding-web-discount-will-hit-thresher-hard/
http://prtalent.typepad.com/ (Steve Mallison-Jones)
http://theworldsleading.blogspot.com/
http://www.jeff-barr.com/?p=707 (listener comment: becoming an effective Second Life presenter)
http://casecamp.org/home/show/CaseCampSecondLife1

Contributors to show notes for this show (add your name here):
  • Neville Hobson
  • Michael Vanderdonk
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