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      <title>NewPR Wiki - Main.HomePage</title>
      <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Main.HomePage</link>
      <description>Main.HomePage</description>
      <lastBuildDate>Tue, 08 Sep 2009 23:10:49 GMT</lastBuildDate>
      <generator>pmwiki-1.0.13</generator>
        <item>
          <title>Resources.BizBlogConsultants</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.BizBlogConsultants</link>
          <description>WHAT
Professionals and firms offering blog-related consulting services
                                     .......................
OPML &amp; RSS
 Most of the consultants and firms listed on this page have weblogs. Their RSS feeds are available in an OPML file (save it as filename.opml, then import it in your RSS aggregator)
 You can read the headlines of all syndicated weblogs at http://groups.blogdigger.com/BizBlogConsultants (RSS feed).
(Also see new listing of Australian businesses who blog, podcast and the consultants who service them.) 
PUBLIC RELATIONS FIRMS
 Capulet Communications (Canada)
 Conosco (Germany) | Weblog
 [[http://www.cooperkatz.com Cooper Katz &amp; Company, I
 ...</description>
          <pubDate>Sun, 26 Aug 2007 06:48:33 GMT</pubDate>
        </item>
        <item>
          <title>HotIssues.KetchumPersonalizedMedia</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=HotIssues.KetchumPersonalizedMedia</link>
          <description>&lt;&lt;  | HotIssues.HomePage |  &gt;&gt;
About this page
On June 13, 2005, Ketchum has announced the launching of Ketchum Personalized Media, a  service that will advise organizations on how, why and when to integrate blogs, podcasting, RSS, SEO, and mobile marketing into their communications strategy.
This page presents a timeline of how a number of bloggers have responded to Ketchum's announcement. The timeline does not include all the postings on this subject, and the selection of quotations is, of course, subjective. Please follow the links and read the complete original postings. Also, please note that many of the postings included in the timeline have comments, which are adding important details to the conversation.
Thanks to Dan York for suggesting the creation of this page in a comment he sent to Neville Hobson and Shel Holtz's podcast, For Immediate Release.
Questions
 ...</description>
          <pubDate>Fri, 22 Jul 2005 05:48:51 GMT</pubDate>
        </item>
        <item>
          <title>Resources.BusinessBlogging101</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.BusinessBlogging101</link>
          <description>

Resources: - Blogging policies? - CEO blogs list? - Corporate blogs? - Product blogs? - Legal challenges? - Pitching bloggers? - Blog consultants? - MORE articles?

Guides
 (PDF, 16 pages) Beginner's Guide to Corporate Blogging - Fredrik Wack&#229;, CorporateBlogging
 (PDF, 22 pages) Trust MEdia - The 1.0 Guide to the Blogosphere for Marketers &amp; Company Stakeholders, Edelman &amp; Inteliseek, April 4, 2005
 (PDF, 4 pages) [[http://www.efluentials.com/documents/UGM_Semi
 ...</description>
          <pubDate>Wed, 14 Sep 2005 00:24:50 GMT</pubDate>
        </item>
        <item>
          <title>Resources.BloggingPolicy</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.BloggingPolicy</link>
          <description>Short URL for this page
http://bit.ly/smpolicies
Note
This page started as a collection of blogging policies, but it's now listing policies on social media engagement made public by various organizations
New on this page
 SAP: Social Media Participation Guidelines 2009, July 10, 2009
 RightNow: Social Web Employee Policy
 Todd Defren: Top 10 Guidelines of Corporate Social Media Policy (PDF), July 28, 2009
 Rick Vanover: Sample social networking policy PDF, June 2009
Social Media Policies:
 BBC: [[http://www.bbc.co.uk/guidelines/editorialgu
 ...</description>
          <pubDate>Tue, 08 Sep 2009 23:10:49 GMT</pubDate>
        </item>
        <item>
          <title>Resources.PitchingBlogs</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.PitchingBlogs</link>
          <description> Note: Password required for editing pages (to keep the wiki spam out) - How to get a password
 Making Mistakes and Amends in Blogger and Media Relations - Brian Solis, FutureWorks?, May 2008
 10 Tips For Becoming A Great Corporate Blogger - John Cass &amp; David Alpert, Backbone Media, Inc, Feb 2006
 (PDF) 7 Tips on Pitching Bloggers - Rohit Bhargava, Ogilvy PR, March 17, 2006
 Top Ten Things You Can Do To Get Blogged - Michael Arrington, TechCrunch
 "We receive on average 5-10 email requests a day to be profiled. I believe that if more companies approached us differently, a much higher percentage would be blogged."
 Ten Simple Rules for Dating Blogs - Pete Bl
 ...</description>
          <pubDate>Sun, 28 Jun 2009 05:16:07 GMT</pubDate>
        </item>
        <item>
          <title>Resources.RSSResources</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.RSSResources</link>
          <description>Surveys and reports
 NEW - (PDF) RSS &#151; Crossing into the Mainstream - a whitepaper by Joshua Grossnickle (Yahoo!), Todd Board, Brian Pickens, and Mike Bellmont (Ipsos Insight), October 2005
 Awareness of RSS is quite low among Internet users. 12% of users are aware of RSS, and 4% have knowingly used RSS.
 27% of Internet users consume RSS syndicated content on personalized start pages (e.g., My Yahoo!, My MSN) without knowing that RSS is the enabling technology.
 28% of Internet users are aware of podcasting, but only 2% currently subscribe to podcasts.
 Even tech-savvy &#147;Aware RSS Users&#148; prefer to access RSS feeds via user-friendly, browser-based experiences.
 How influencers are using RSS, Nooked - August 22, 2005
 The Nooked - Influencer survey set out to establish if key influencers - journalists, analysts and bloggers &#150; are using RSS to col
 ...</description>
          <pubDate>Mon, 10 Oct 2005 03:18:40 GMT</pubDate>
        </item>
        <item>
          <title>Resources.BizBlogConsultants</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.BizBlogConsultants</link>
          <description>WHAT
Professionals and firms offering blog-related consulting services
                                     .......................
OPML &amp; RSS
 Most of the consultants and firms listed on this page have weblogs. Their RSS feeds are available in an OPML file (save it as filename.opml, then import it in your RSS aggregator)
 You can read the headlines of all syndicated weblogs at http://groups.blogdigger.com/BizBlogConsultants (RSS feed).
(Also see new listing of Australian businesses who blog, podcast and the consultants who service them.) 
PUBLIC RELATIONS FIRMS
 Capulet Communications (Canada)
 Conosco (Germany) | Weblog
 [[http://www.cooperkatz.com Cooper Katz &amp; Company, I
 ...</description>
          <pubDate>Sun, 26 Aug 2007 06:48:33 GMT</pubDate>
        </item>
        <item>
          <title>Resources.InterviewsIndex</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.InterviewsIndex</link>
          <description> Lee Odden on Blogs and Search Marketing (SES 2006) - The Chris Pirillo Show, March 11, 2006
 At SES New York, Chris sat down with Lee to get his perspective on search marketing and why blogs are an important piece of any marketing puzzle. MP3
2005
 Interview: Charles Pizzo, Katrina evacuee - September 25, 2005 - For Immediate Release, The Hobson &amp; Holtz Report, September 25, 2005
 Shel Holtz and Neville Hobson spoke with Charles Pizzo, a 20-year veteran of communications, a top-ranked speaker and writer and a former Chairman of the Board of IABC and its Research Foundation. A native of New Orleans, Charles evacuated from that city following Hurricane Katrina and the total loss of his home and busine
 ...</description>
          <pubDate>Sat, 18 Mar 2006 14:51:56 GMT</pubDate>
        </item>
        <item>
          <title>CorpBlogPortal.HomePage</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=CorpBlogPortal.HomePage</link>
          <description>Corporate Blog Portal Project
This page represents a collaborative effort to outline suggestions for what are the elements that should be included in a "corporate blog portal", i.e. "blogs.companyxyz.com".  The intent is that this information can assist communications professionals who are tasked with creating a blog portal for their company, nonprofit, government entity or other organization.  This began in a series of posts on Dan York's blog in early 2007.  Suggestions are very definitely welcome.
To add information, please email Dan York at dyork at Lodestar2 dot com and ask for the edit password. 
You can also email Dan with any ideas/thoughts as well. 
This page has been broken into three areas:
 Suggestions for corporate blog portals
 Examples of corporate blog portals
 Software used for corporate blog portals
Please scroll down the page to see the other items.

Suggestions fo
 ...</description>
          <pubDate>Fri, 28 Dec 2007 16:53:59 GMT</pubDate>
        </item>
        <item>
          <title>Resources.NorthernVoice05</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Resources.NorthernVoice05</link>
          <description>Northern Voice - Canadian Blogging Conference, Vancouver, British Columbia, February 19, 2005
Password required for editing pages (to keep the wiki spam out) - How to get a password
 Weblog (RSS feed)
 Program and Speakers
 Organising committee: Brian Lamb, Cyprien Lomas, Darren Barefoot, Lauren Wood, Roland Tanglao, Boris Mann
AUDIO
 MP3 recordings from 8 sessions - Blogosphereradio.com: &lt;)) http://www.blogosphereradio.com/shows/8.aspx
 Darren Barefoot and Brian Lamb interviewed by Rick Cluff, the Early Edition, about Northern Voice and blogging: &lt;)) http://www.darrenbarefoot.com/music/CBC050218.mp3 (MP3?, 8:28 minutes, 7.9 MB)
PHOTOS
 Flickr: http://
 ...</description>
          <pubDate>Tue, 01 Mar 2005 16:34:07 GMT</pubDate>
        </item>
        <item>
          <title>NewCommForum.WeblogCoverage</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=NewCommForum.WeblogCoverage</link>
          <description>ADD A LINK 
If you posted on your blog about the New Communications Forum, please add a link to your posting below. 
How to add a link?
IMPORTANT LINKS
New Communications Forum - Blog University
 Website: http://www.newcommforum.com
 Weblog: http://newcommforum.typepad.com/newcomm_forum/blog.html (RSS feed)
 Speakers Blogs
 The Americas Event: January 26-27, 2005, Napa Valley, California
 Schedule: http://newcommforum.typepad.com/newcomm_forum/am_overview.html
 Panel, Workshop and Discussion Session Descriptions: http://newcommforum.typepad.com/newcomm_forum/am_sessions.html
 Attendee's Area (requires password)
WEBLOG COVERAGE
 Bloglines citations | [[http://www.tech
 ...</description>
          <pubDate>Sun, 13 Feb 2005 19:40:50 GMT</pubDate>
        </item>
        <item>
          <title>Main.About</title>
          <link>http://www.thenewpr.com/wiki/pmwiki.php?pagename=Main.About</link>
          <description>This wiki is:
 a repository of relevant information about how the PR practice is changing
 a collaboration tool for PR professionals and people interested in the practice of public relations
 an open space where anyone can ask questions, post ideas, or start a project.
Who can participate
 anyone; you don't have to ask permission in order to post here
 anonymous contributions are welcomed; signed contributions are highly appreciated.
Who's writing here
 People Directory
Who started the wiki
 A personal account - Constantin Basturea
When was the wiki started
 May 17, 2004
License
 The content of the wiki is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike license.
 ...</description>
          <pubDate>Wed, 07 Sep 2005 19:22:01 GMT</pubDate>
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